The District Development Program is an element of the Healdsburg Tourism Improvement District’s (Stay Healdsburg) Management Plan, an agreement entered into by the City of Healdsburg and the Healdsburg Tourism Improvement District as of January 1, 2023. District Development (DD) projects will be designed to improve the visitor experience AND increase overnight visitation at assessed lodging businesses. Working collaboratively with the City, the Chamber has developed specific DD funding criteria. The DD Advisory Committee meets to discuss applicants, processes, and procedures regarding the sponsorships. This committee is subject to the Brown Act and is not accepting new committee members. Agendas can be found on our website.
Applications for the Winter/Spring funding cycle are now closed. Applications for the Summer/Fall events will open in February 2025.
DD Resources:
If you have any questions regarding the District Development Sponsorships, please contact Jessica@Healdsburg.com.
DD Projects/Events Funding Criteria:
- Services designed to improve the visitor experience, such as but not limited to, transportation and parking solutions;
- Improvements designed to improve the visitor experience, such as but not limited to, benches, restrooms, and lighting improvements;
- Activities designed to improve the visitor experience, such as but not limited to, Tuesday Music on the Plaza, Healdsburg Farmers Market, Healdsburg Center to the Arts, and/or creation of new Arts, Cultural, and Educational activities.
- Organizations are permitted to file as many applications as they wish for individual events, but only one application, per event, per year.
The applications will open twice a year to fund events and activations for the Spring/Summer and the Fall/Winter. After each application deadline, the DD Committee will meet in accordance to the Brown Act to review the applications and make a recommendation to the Chamber Board of Directors. The Chamber Board will vote to approve all sponsorships during the next regularly scheduled meeting.
